Wednesday, May 25, 2016
When a business finally reaches some growth, it's important to consider one aspect that is not talked about enough regarding innovation – flexibility and adaptability.
What organizations need to take into this new period of growth is the need to be [...]
Wednesday, January 27, 2016
This is a question that gets asked a lot, because the definition of a product manager varies from one company to the next. A survey of over 100 product managers conducted by Alpha UX demonstrates that the primary roles and responsibilities of product managers [...]
Thursday, November 26, 2015
Are you listening to your customers and effectively meeting their needs? Listening can be hard work, so it’s important to use the right tools to get the information you need for innovation. These three methods to determine Voice of Customer have been shown [...]
Wednesday, October 28, 2015
How do your customers feel about your product? What innovation would make your product a real game-changer? What is preventing the product from being truly excellent?
These questions are extremely important for any business looking to innovate. We’ve [...]
Thursday, October 15, 2015
Developing a new product is no easy task, but once you have overcome that hurdle, it’s time for the next challenge – an effective product launch. When a product launch succeeds it provides early revenue, a competitive edge and a foundation for future [...]